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Jossey-Bass, a trademark of John Wiley & Sons, Inc., 2002.
Learn to build relationships with your donors!
Internationally acclaimed fundraising consultant Ken Burnett has completely revised and updated his classic book Relationship Fundraising to offer fundraising professionals an invaluable resource for learning the techniques of effective communication with donors in a fast-changing environment. Filled with illustrative case examples, donor profiles, and more than two hundred action points, this groundbreaking book shows fundraisers how to build effective relationships with your donors.