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The Networked Nonprofit
Kanter, Beth & Fine, Allison H.
Jossey-Bass, A Wiley Imprint, 2010.
The tragic earthquake in Haiti reverberated around the world on social media channels such as Facebook. Millions of people responded immediately by sending money by text message, sharing stories online, and organizing help for Haitians. Because of the spread of social media, we were able to respond in numbers and ways that would have been impossible just a few years ago.
We are social beings who thrive on connecting with one another. Sites such as Facebook enable us to connect with friends, new and old, all around the world and share our stories.